The race for Europe’s most coveted free agent has a new frontrunner. According to reports from TEAMtalk and OneFootball on Thursday, February 12, 2026, Chelsea have surged ahead of Tottenham and Newcastle in the battle to sign Juventus striker Dušan Vlahović this summer.
With his contract at the Allianz Stadium set to expire in June 2026, the 26-year-old Serbian powerhouse has reportedly rejected all renewal offers from Juventus, clearing the way for a sensational free transfer to the Premier League.
Why Chelsea are Leading the Race
Chelsea manager Liam Rosenior is reportedly desperate for a clinical "Number 9" to lead the line next season, and Vlahović fits the profile perfectly.
The Strikers' Struggle: Current Chelsea forwards Liam Delap and João Pedro have struggled for consistency this term, with Delap reportedly "playing for his future" at Stamford Bridge.
The Stability Edge: While Tottenham were long-term admirers, their recent sacking of Thomas Frank and current mid-table struggle (16th place) has reportedly made Chelsea a much more "stable and attractive" option for the Serbian.
The Salary Factor: Vlahović currently earns a massive €12m net per year. While Juventus tried to negotiate a pay cut, Chelsea are reportedly "ready and willing" to match his wage demands to secure a world-class talent without a transfer fee.
The Juventus Collapse: A Record-Breaking Exit
Juventus originally signed Vlahović from Fiorentina for over €80 million in 2022. Losing him for nothing is being described in Italy as a "financial catastrophe" for the Bianconeri.
Transfer Insight: While Chelsea are the favorites, a move to Barcelona remains a serious threat. Vlahović's personal fitness coach, Dusan Ilic, recently stated:
"He's going to Barca, that's what I think," citing Hansi Flick's desire for a Robert Lewandowski successor.
The Verdict: Signing a player of Vlahović's calibre for zero transfer fee would be the ultimate "Masterstroke" for Chelsea’s recruitment team. However, with Barcelona and Bayern Munich also making contact, the Blues will need to secure Champions League qualification to ensure the Serbian chooses West London over Catalonia.